Your mp3 library has gotten stale. Whole TV seasons or movies you never watch are hogging your hard drive. Swap those tired titles for fresh ones and give new life to your old media with UNLODER™.

The Works:
UNLODER™ lets you trade in your unwanted multimedia titles for new content. You simply post the music, TV shows or movies that you would like to unload from your digital library. UNLODER™ is integrated into the Media Player digital download store so once you unload a title and someone purchases it, the media vanishes from your library and you can no longer play it. You get store credit that you can redeem for other unloaded content on the resale store or brand new titles from the online store. UNLODER™ allows you to list which titles you are interested in buying and lets you know when they are available.

The Perks
UNLODER™ creates a whole new revenue stream for the download store, record companies, studios and artists. Once a customer buys an mp3 or movie download that is the end of the profit line. With UNLODER™ you have an added opportunity to make a profit on resale. The more media traded the more money made. After the initial full price sale of a new title, that same title can keep generating income over and over as it is unloaded.

UNLODER™ helps to stem the epidemic of digital piracy by making legal file resale a viable alternative to illegal file sharing. Since unloaded titles are resold for about a third of the original cost UNLODER™ makes music and movies affordable for people who want to buy licensed media but are very price sensitive. Digital rights are respected so publishers and artists get their dues with UNLODER™.

Reinventing
Resale stores have always been an important part of the media scene. They allow you to edit your CD collection, make a quick buck, get recommendations and find bargains all in one place. UNLODER™ brings that same experience to your digital life. Sell, get store credit and refresh your boring media library at a fraction of the price. It is a community helping music lovers and film buffs discover new artists. UNLODER™ gives new life to your old media.

It is in the human nature to swap people do it because of the sense of community, so UNLODER™ will bring this element and give another dimension to the music. For more information, Contact Lexink Vice President: Yeoh Kok Seong - email: yeoh@lexink.com